Since setting up shop in the Valley on 21 June, UnCommon Store has become a place where independent labels come together to form the ultimate clothing hotspot!

For those looking to take a break from living life in the fast lane, look no further than the slow fashion movement embodied by UnCommon Store, the Valley’s newest combined fashion retailer.

Organically initiated by indie-friendly designer agency The New Garde, UnCommon Store is breaking new common ground in Brisbane through creating a space where passionate design and one-of-a-kind pieces are the norm. One can expect a medley of brands and clothing styles, which speaks to The New Garde’s own ethos of supporting and mentoring independent designers from diverse backgrounds.

As The New Garde’s founder and Creative Director Jodie Hilton said, “The idea behind UnCommon Store is to grow our very real connection with our existing customers who are made to feel they’re part of the family, and start-up fashion brands carving out their own space.”

“UnCommon Store celebrates individuality and human connections. We welcome people from every walk of life to express themselves through personal style with UnCommon Store.”

More than just a store, 707 Ann Street has transformed, thanks to The New Garde’s influence, into a beautifully curated shopping experience. Imagine an 80-foot space bathed in natural light and equipped with innovative, yet minimal furnishings so that the clothes speak for themselves.

Also on offer at UnCommon Store are luxury fashion perks, including consultations with personal stylists, in-house alteration services, size reservations, various pick-up options, refreshments, and gift-wrapping for those picking up a present for someone special!

Stay in the loop by signing up to UnCommon website today.